What is app monetization?
Mobile applications stores, be it Apple’s App Store or Google Play, allow the publisher to sell their apps.
Monetizing Your App
1) Monetize Premium Apps
2) Monetize Freemium Apps
3) Monetize with Subscriptions
4) E-commerce
5) Monetize with Ads
6) Convenient, Frictionless Purchasing
The above all are monetize model.
1) Monetize Premium Apps – It is also known as paid apps.
Charging users to download your apps is a simple, convenient monetization model.This model could work well for any app or game, but might be particularly relevant to those with extensive features or that address a narrow niche in the market. Certain categories of apps, such as games for children, should be monetized by paying for them up front instead of advertising or in-app purchases.
2) Monetize Freemium Apps
Users are more likely to download free apps and games compared to priced ones. However, we provide you with a number of ways to monetize free apps, using in App Billing With this tool you can sell digital goods that are:
Durable — once purchased the item will always be available to the user, such as additional app features.
Consumable — items that might be used progressively or expire after a period of time, such as a game booster or news subscription.
A basic approach is to offer a free download with limited features or full features for a limited time. Then use an in-app purchase to unlock the full, unlimited app.
3) Monetize with Subscriptions
Subscriptions provide an excellent opportunity to create continuing revenue streams. Subscriptions are similar to digital goods offered through In-app Billing but made available on a recurring monthly or annual basis.
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